BLOGIFY (web-log-amplified)
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Usability Principles of a CMS
Recently I came across an article on CMS Usability by Sydney based CMS guru James Robertson. In his article, “11 usability principles of CMS products” he outlines the key principles ...
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The Return of the Splash Page?
With Google’s recent statement they were going to give increased importance to the loading times of a website’s home page (and penalise accordingly slow loading sites), could we ...
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Google Search Query Reports - Tweak your PPC and SEO
So your Google PPC campaigns are under-performing… Or your SEM client now wants you to do sort out their SEO… This is where running a Google AdWords Search Query Performance Report ...
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Do Yellow Pages give you a better return?
Sensis says they do… A recent issue of B&T Magazine details how Sensis is investing more in its print product Yellow Pages than it has in many years. While online advertising ...
NEWS & CASE STUDIES

SEO Friendly CMS Named Finalist in Emerging Innovation Awards
Amplify's user friendly Content Management System (CMS), Eleven has been named a finalist in the ZDNet Australia & CeBIT 2008 Emerging Innovation Awards. Leveraging over a decade of Search Engine Optimisation (SEO) and online marketing experience, our SEO friendly CMS simplifies content management and provides all the necessary features for a business to optimise their website. Eleven eliminates the technical hurdles common with many of today's legacy content management systems and ensures that every page you publish is search friendly.

Driving down the cost of online acquisition
Conversions that improved by 100% while Costs dropped by 50% in just 5 months - Find out how it happened in the Direct Access Case Study.

Webjet online sales soar
Amplify has been key component of leading online travel agency Webjet's Search Engine Marketing strategy for the last three years, including Paid Search, Optimisation and Web Development services. During a period when Webjet's annual total transaction value has increased from $20m to $172m.
Read the Webjet case study
See our CMS at CeBIT Australia
Stop by our booth at CeBIT Australia at Darling Harbour on May 20-22 for an up close and personal look at our new search engine friendly CMS. Find out how Amplify has simplified content management and developed a CMS that makes SEO a snap.
