Archive for the 'Search Engines' Category

Yahoo Search Marketing Updates Reporting (Hallelujah)

A recent addition to the YSM! Reporting emporium, known as the Ad Delivery Report, is a step in the right direction for Yahoo and in the interest of its advertisers. The report is aimed at giving advertisers the feeling they have more control over where the money they allocate to the Yahoo network is spent. [...]

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What Does Microsoft’s Bing Mean to Search?

For those around who still care about the other search engines, Microsoft launched their highly anticipated new search engine called Bing. Touted as the Decision Engine, Microsoft has high hopes for Bing in challenging the Google juggernaut from increasing its market share. At first glance, Bing provides offers up a simple search interface (a lot like Google). [...]

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