I know it’s almost been a month since Oprah was in Sydney but I’ve only calmed down from the all the hysteria now to be able to write about my date with Oprah.
On Tuesday 14 December 2010, my sister and I were among the 6,000 people who descended upon the Sydney Opera House for the afternoon taping of The Oprah Winfrey Show.
As we sat upon our blow-up cushions on the Opera House forecourt, Ross Wilson sang “Eagle Rock” before the crowd went wild for Oprah, who appeared brightly in an orange Collette Dinnigan dress.
Oprah’s guests included Bono, Keith Urban, Nicole Kidman and Olivia Newton-John, but the highlight was of course Hugh Jackman on the flying fox. What an epic fail of a dramatic entrance. Good thing they cut filming, because the audience did not know how to react.
Being a part of the afternoon audience meant that we had the hindsight of knowing that the morning audience all received necklaces. So when Oprah announced that everyone in the audience was receiving a diamond necklace (from Rio Tinto) as a memento of the event, everyone started screaming as if Oprah had let loose a box of bees. A man sitting in front of us even turned around to say, “I know I’m a man, but I’m really excited too!”
In a show dedicated to Australia, it was inevitable that there was going to be some cultural cringe. And the winner of the most cringe-worthy moment had to be when the show ended with the Qantas Choir singing “I Still Call Australia Home” with the help of Hugh Jackman, Keith Urban, Nicole Kidman (remember this?), Olivia Newton-John and even Russell Crowe.
There’s a good chance that the $5 million spent by Tourism Australia on “Oprah’s Ulitmate Australian Adventure”, as well as the extra millions spent on promoting Australian holiday packages in the US, Canada, UK and New Zealand as the Oprah episodes go to air, will translate into greater tourist numbers in Australia. Even before the episodes have even aired, Oprah’s visit has apparently generated $14 million worth of mostly positive exposure in the US. I don’t know how that number was generated but it seems like good news for Tourism Australia. But then again, I only have a communications degree, so what do I know?
